Digital Product Design & AI Innovation, since 2019

We design products
people trust, and AI that
actually ships.

Noctra Studio is an independent design and engineering studio based in Austin, Texas. We partner with founders and product teams to design, prototype, and build digital experiences — from early-stage MVPs to AI-native platforms used by millions.

Trusted by product teams at
  • Halcyon Health
  • Fenwick & Rowe
  • Lumen Transit
  • Arbor & Ives
  • Nimbus Cloud Robotics
7yrs In business, building product
130+ Projects delivered end-to-end
92% Clients who return for a second project
14 Industry design & product awards

Featured work

Selected case studies

A handful of the products we've taken from first sketch to measurable business results.

Dark-mode product dashboard UI representative of the Halcyon Health project HEALTHCARE
Product Design · AI

Halcyon Health

Redesigning a telehealth intake flow around an AI triage assistant, cutting time-to-first-appointment from 11 minutes to under 3.

  • +180% signup completion
  • -42% onboarding drop-off
Dark-mode fintech app UI representative of the Fenwick & Rowe project FINTECH
Design System · Web App

Fenwick & Rowe

A unified design system and trading dashboard rebuild for a mid-market wealth platform, replacing four legacy front-ends with one.

  • +65% daily active use
  • 3.1x faster feature shipping
Dark-mode transit navigation app UI representative of the Lumen Transit project MOBILITY
AI Product · Mobile

Lumen Transit

An AI-powered route engine and companion app redesign for a metro micromobility network spanning 9 cities.

  • 3.2x faster trip planning
  • +91% ride completion rate
Dark-mode e-commerce app UI representative of the Arbor & Ives project E-COMMERCE
Branding · Web

Arbor & Ives

Full brand relaunch and headless storefront rebuild for a direct-to-consumer furniture company scaling past its first flagship store.

  • +210% conversion rate
  • +3.4x average order value
Dark-mode SaaS console UI representative of the Nimbus Cloud Robotics project SAAS
Design System · AI

Nimbus Cloud Robotics

An operator-facing fleet console and component library built to keep pace with a robotics team shipping weekly.

  • 40% faster feature shipping
  • -58% support tickets
Dark-mode AI analytics dashboard UI representative of the Solace Financial project FINTECH · AI
AI Copilot · Product Design

Solace Financial

An AI copilot for wealth advisors that drafts client-ready portfolio narratives, embedded directly into the advisor's daily workflow.

  • 3.4x advisor productivity
  • -31% report turnaround time

What we do

Services built for founders and product teams

We work end-to-end, or plug into wherever your team needs the most leverage.

UI/UX Design

Research-led interface design for web and native products — from flows and wireframes to pixel-perfect, motion-ready screens.

Design Systems

Scalable component libraries and documentation that let your team ship consistent product faster, in Figma and in code.

AI-Powered Product Design

Designing the interaction layer for AI features — prompts, copilots, agents — so they feel trustworthy, not bolted on.

Branding & Identity

Naming, identity systems, and brand voice for companies that need to look as sharp as their product performs.

Web & App Development

Full-stack build of what we design — performant marketing sites, web apps, and native mobile products.

Product Strategy

Roadmapping, positioning, and prioritization workshops that turn a vague opportunity into a fundable, buildable plan.

How we work

A five-stage process, refined over 130+ projects

Every engagement follows the same backbone, tuned to your timeline and team.

01

Discover

Stakeholder interviews, user research, and a competitive teardown to understand the real problem before we touch a pixel.

02

Define

We synthesize research into product principles, information architecture, and a scoped plan everyone signs off on.

03

Design

Wireframes to high-fidelity UI, tested with real users along the way — not delivered as a surprise at the end.

04

Develop

Our engineers build the front end (and, when needed, the back end) in tight loops with the design team.

05

Deliver

QA, performance passes, and a documented handoff — plus 30 days of post-launch support built into every engagement.

About Noctra

A 26-person studio, headquartered in Austin

Founded in 2019 by Elena Marsh and Dorian Voss, Noctra Studio started as a two-person freelance practice and grew into a full-service design and engineering studio without ever losing the founder-led attention we started with. We're a deliberately small team — big enough to run complex, multi-discipline product engagements, small enough that a founder is in every kickoff call.

Portrait of Elena Marsh

Elena Marsh

Founder & Creative Director

Formerly a design lead at a Bay Area fintech unicorn. Sets the studio's design bar and leads our largest brand engagements.

Portrait of Dorian Voss

Dorian Voss

Co-Founder & Head of AI Product

Ex-machine learning engineer turned product lead. Runs every engagement that touches an AI feature or copilot.

Portrait of Priya Anand

Priya Anand

Head of Design Systems

Built component libraries for three public companies before joining Noctra in 2021. Obsessed with tokens done right.

Portrait of Marcus Lindqvist

Marcus Lindqvist

Lead Product Engineer

Leads the engineering pod. Ships production React, Swift, and Kotlin, and reviews every pull request personally.

Portrait of Sofia Reyes

Sofia Reyes

Brand & Motion Director

Directs identity and motion work across every case study. Previously at an independent branding agency in Mexico City.

Portrait of Kai Osei

Kai Osei

Head of Client Strategy

The first call on every new engagement. Keeps scopes honest and timelines realistic for 20+ active clients a year.

Client feedback

What partners say about working with us

"Noctra rebuilt our entire intake experience in six weeks and it just... worked. Our signup numbers haven't looked like this since launch."
Renata Cole CEO, Halcyon Health
"They didn't just hand us Figma files. Their engineers sat with ours for the full build. That's rare, and it's why the dashboard shipped on time."
Tobias Krantz VP Product, Fenwick & Rowe
"Our rebrand needed to feel premium without alienating our existing customers. Noctra threaded that needle better than any agency we'd talked to."
Amara Odusanya Founder, Arbor & Ives

Engagement models

Three ways to work with Noctra

Every quote is scoped to your project after a free 30-minute discovery call — these are starting points, not menus.

Sprint

From $12,000

A focused 2–4 week engagement for a single flow, feature, or design audit. Ideal for validating a direction fast.

  • Fixed scope & timeline
  • 1 designer + 1 strategist
  • Figma files + component specs
Start a sprint

Build

Custom quote

Full product design and development from zero to launch — the model behind most of our featured case studies.

  • Full discovery-to-delivery team
  • Design + engineering under one roof
  • 30 days of post-launch support
Get a quote

Get in touch

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